Tobacco Resources

This section of the site provides quick access to case studies and helpful on-line social marketing resources for changing tobacco-related behaviours. We welcome suggestions for additional case studies and resources

Latest News

January 10, 2024  Ten New Topic Resource Added
We've added ten new tobacco-related Topic Resources this past year. Access them at the top of the right hand column below. Let us know what you think.
 

Most Recent Tobacco Case Studies

Canada-Wide Ban on Menthol Cigarettes  Health

Bans on menthol cigarettes across Canada from 2015 to 2017 led to a significant increase in the numbers of smokers who attempted to quit and who quit successfully, while reducing relapse rates among former smokers. Canada was the one of the first countries to implement a ban on menthol cigarettes, and the first country where such a ban was evaluated.

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Bob and Martin Quit Smoking  EnvironmentHealth

This effective smoking cessation campaign used eight television ads based on Prochaska's theory of behavioural change, to move smokers along from the pre-contemplation to the maintenance stage of smoking cessation. The ads featured an average male smoker moving through the stages of smoking cessation.

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Reward and Reminder Reduces Illegal Cigarette Sales  Health

Reward and Reminder, within months, dramatically reduced the illegal sales of cigarettes to minors in a number of American states, and is easily replicable. This case study is an excellent illustration of the use of multiple baseline design instead of control groups.

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Most Recent Tobacco Resources

Group-Based Interventions Double Smoking Cessation Rates at Six-Months  Health

Group-based smoking cessation interventions double the rate of smoking cessation at six-month follow up. Implementing group-based smoking cessation programs, that incorporate multiple behavior change techniques, is recommended for effective smoking cessation care. Based on a systematic review and meta-analysis of 19 randomized controlled trials.

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Effect of Smoking Cessation Counseling by Telephone and Provision of Medication on Smoking Abstinence in Patients Recently Diagnosed with Cancer  Health

In this randomized clinical trial of 303 patients, conducted at 2 National Cancer Institute designated Comprehensive Cancer Centers, sustained telephone counseling over 6 months and provision of free medication compared with 4-week telephone counseling and medication advice resulted in 6-month biochemically confirmed quit rates of 34.5% vs 21.5%, a difference that was statistically significant. Among patients recently diagnosed with cancer, sustained cessation counseling and free medication may increase the likelihood of smoking abstinence compared with shorter-term counseling, but the generalizability of the study findings is uncertain and requires further research. Published in 2020.

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Heated Tobacco Products Negatively Influence Quitting  Health

This study found that the perceived benefits of heated tobacco consumption negatively influence the likelihood of quitting smoking.

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Mobile phone-based interventions for smoking cessation among young people: Systematic review and meta-analysis  Health

SMS text messaging-based smoking cessation interventions compared to inactive controls were associated with abstinence among young people and could be considered a viable option for smoking cessation in this population. Based on a review of 13 eligible studies, comprising 27,240 participants.

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Effectiveness of Peer-Support Interventions for Smoking Cessation: A Systematic Review and Meta-analysis  Health

Peer-support interventions increased smoking abstinence. However, there remains a lack of consensus about how to define a peer. Efficacy varies with key intervention features such as peer smoking status and follow-up timepoint. Although the absence of evidence of publication bias and opposing plausible residual bias enhance the certainty of evidence, the findings should be interpreted cautiously given the overall 'very low' certainty of evidence.  Based on a systematic review and meta-analysis. 

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Effectiveness of smoking cessation interventions among pregnant women: An updated systematic review and meta-analysis  Health

Non-pharmacological interventions for smoking cessation are the most effective for pregnant women. The moderator analysis suggests that pregnant women of low socioeconomic status might benefit less from smoking cessation interventions than women of a high socioeconomic status. These women are usually heavier smokers that live in pro-smoking environments and could require more intensive and targeted interventions.

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Smoking Cessation Interventions Delivered During Lung Health Screening  Health

Moderate quality evidence supports smoking cessation interventions delivered within a lung screening setting compared to usual care, with high-quality evidence that more intensive interventions are likely to be most effective. Read More »

Clinician Reminders Increase Uptake of Tobacco Use Treatment  Health

This Cluster Randomized clinical trial found that prompting oncology clinicians to discuss tobacco use therapy with appropriate patients yielded a 35.6% uptake rate compared with a 13.5% uptake rate with usual care. In contrast, patient reminders did not affect uptake rates.

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CDC Heart Disease Communications Kit  Health

This online kit includes social media messages, shareable graphics and videos.

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Seven of the Best Apps for Quitting Smoking  Health

This open-access article in Medical News Today reviews seven apps for quitting smoking.

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Which eHealth Interventions are Most Effective for Smoking Cessation? A systematic review  Health

This review included 108 studies and 110,372 participants. Compared to nonactive control groups (eg, usual care), smoking cessation interventions using web-based and mobile health (mHealth) platform resulted in significantly greater smoking abstinence. Similarly, smoking cessation trials using tailored text messages and web-based information and conjunctive nicotine replacement therapy may also increase cessation. In contrast, little or no benefit for smoking abstinence was found for computer-assisted interventions. 

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Tobacco Use in Canada: Patterns and Trends  EnvironmentHealth

Tobacco use continues to be a leading preventable cause of death, with a substantial social and economic impact on the Canadian population. This document pulls together existing data to create a 'big picture' overview of tobacco use patterns and trends in Canada, with the aim of enabling those responsible for tobacco control policies, programs, advocacy, research, evaluation and surveillance to assess progress and to update action plans, based on the best possible evidence about tobacco use in our country.

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Program Impact Attribution  EnvironmentHealthSafety

This document provides a brief summary of options for assessing what portion of any measured behavior changes resulted from your program and what portion resulted from other influences. These options can also be used to attribute the affects of your program on a wide range of related variables such as resources used, pollutants released, accident rates and health status.

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Impact of Comics vs Photographs on Knowledge, Attitude and Behavioural Intentions  EnvironmentHealthSafety

This 2017 study compares two modes of visually presenting information  - one using photographs and the other using cartoons - on audience's knowledge, attitudes and behavioural intentions.

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Hints (Health Information National Trends Survey)  Health

HINTS collects nationally representative data routinely about the American public's use of cancer-related information (including specific cancers, nutrition, physical activity, tobacco.

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