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Quick Links Case Studies and Panel Members
Nomination Form and News Release Deadline: June 4, 2027
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Tools of Change helps you quickly learn from proven social marketing / behavior promotion approaches in a wide range of environment, health and safety topic areas. We feature the best ones we can find.
In three topic areas - climate change, energy, and transportation - we go one step further with our Landmark designation process. Designation through this peer-selection process recognizes approaches and programs considered to be among the most successful, innovative, replicable and adaptable in the world. On this site, their cases studies are indicated by the gold and teal-blue compass icon below.

Nominations are screened by Tools of Change staff and the most promising ones are then rated by peer selection panels based on a standard scoring grid. Designated programs are highlighted in our full-length written case studies.
Designated programs gain additional recognition, exposure and credibility, which may help them attract customers and investors, and maintain or increase program funding. They also get a Landmark designation logo for use on websites and in electronic newsletters, providing click-through access to the program's case study materials.
Suggest a behavioral program with proven success reducing single-occupant vehicle use or the amount of fuel used from fossil-fuel sources for transportation, or otherwise reducing greenhouse gas emissions or helping people adapt to climate changes (e.g. reducing water use or damages from wildfires.)
The most promising will be (1) documented in open-access, full-length case studies, and (2) considered for Landmark designation. In 2026, we’re looking for suggestions in two topic areas – (1) climate change mitigation and/or adaptation behaviors, and (2) sustainable building energy consumption behaviors.
We are also accepting nominations for programs with proven success reducing overall energy use, peak-time energy use, or fossil-fuel energy use, to be reviewed and designated in 2028.
If you know of a particularly effective or innovative program or approach for promoting related behaviors - it can even be your program - please consider nominating it. All you need to do is tell us the program name and focus, and why you are suggesting it. We will research and write the case studies of the most promising programs with measured impacts. These case studies will then be rated by our peer selection panels based on a standard scoring grid.
The nominations form (see link above) must be submitted by June 4, 2027.
To view Landmark case studies designated in past years, click on the relevant links below.