Pollution Prevention Resources

This section of the site provides quick access to case studies and helpful on-line social marketing resources for those who encourage behaviours that prevent pollution. See also our topic pages on waste, transportation and energy. We welcome suggestions for additional case studies and resources.

 

Latest News

April 13, 2018 Four New Materials Added in this Topic Category

We've recently added a summary of one new Landmark case study and listings for three new resources. You can see the case studies in the left hand column below and the resources in the right hand column below. We've also taken out of the left hand column the transportation and energy-related case studies (you can still find them listed under those topic areas) unless they illustrate approaches we think are particularly novel / helpful for program managers working to reduce other types of pollution.  Let us know what you think

 

Most Recent Pollution Prevention Resources Case Studies

Landmark Case Study Ohm Connect’s #OhmHour Peak Time Energy Conservation Program  Environment

OhmConnect pays participants to save energy when it’s most beneficial to the grid and their wallets. On average, participants save 50-100 kWh at peak times per year per household. This case study highlights three innovative elements of the program: a focus on reducing peak demand with remarkable frequency, flexibility and precision; rich gamification features that encourage user participation; and an option to automate energy savings that was not available until the recent installation of smart meters and widespread availability of smart devices. Designated in 2017.

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Landmark Case Study ClimateSmart Home Service, Queensland, Australia  Environment

Once a resident signs up for Queensland’s ClimateSmart Home Service, a licensed electrician visits the home, installs a variety of energy-efficiency products, conducts an energy audit, provides recommendations, and leaves behind materials and prompts. The information collected is then used to create a customized plan that is sent to the homeowner approximately six weeks after the visit, with different audience segments receiving different messaging. A voluntary household energy challenge, wireless power monitors and an on-line portal help motivate and empower participants. ClimateSmart was designated a Landmark case study in 2011.

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Halifax Regional Municipality Pesticide By-law  EnvironmentHealth

In 2000, Halifax introduced a by-law reducing the use of pesticides on municipal and residential properties, to protect human health and the environment. The municipality used internal resources and external partners to phase in the by-law over several years while educating residents on sustainable turf maintenance and alternatives to synthetic pesticides.

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The Environment Network  EnvironmentHealth

This comprehensive program utilized several strategies including home visits, incentives and starter kits to induce households to reduce energy, water consumption, waste to landfill and pollution.

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Guelph 2000  Environment

Started in 1993 under Ontario's Green Communities Initiative, Guelph 2000 provided a home visit service that encouraged City of Guelph residents to undertake a wide variety of conservation related actions in their homes, including sustainable landscaping practices.

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Peterborough Green-Up  Environment

Peterborough Green-Up is a non-profit community environmental organization that helps people become more resource efficient through a home visit service. A demonstration Ecology Park is also run, in conjunction with related workshops and clinics.

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The Toxic Challenge  EnvironmentHealth

To encourage people to reduce their use of toxic-containing consumer products, a door-to-door campaign was organized in two neighbourhoods of Metropolitan Toronto. Summer students staffed the campaign in which residents were asked to try non-toxic or less toxic alternatives.

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We're Toxic Free  EnvironmentHealth

The City of Peterborough conducted a door-to-door pilot campaign to influence residents' behaviours related to the purchasing and disposal of toxic household chemicals. Summer students staffed the campaign in which residents were asked to try non-toxic or less toxic alternatives.

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Le Club Millezinc  EnvironmentHealth

Student volunteers are enlisted and trained to present information to younger students regarding environment-friendly lifestyle changes, and the relationship between environmental protection and human health. The volunteers create videos and written material and travel to local schools to deliver the presentations.

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The Roach Coach Project  EnvironmentHealth

This pilot program demonstrated how a brief, on-site, educational intervention coupled with resource materials can influence tenants to adopt less hazardous pest control methods. Materials were developed for use by others.

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Ozone Action Program  EnvironmentHealth

In Southeast Michigan, the Clean Air Coalition runs a program to help reduce the formation of ground level ozone, which is a threat to environmental and human health and is one of the primary contributors to smog. The Ozone Action Program educates households and businesses, and encourages participation in voluntary ozone reduction activities. A key component of the program involves Ozone Action alerts which are issued when ozone levels are expected to exceed federal standards the following day.

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Spare the Air  EnvironmentHealth

When air pollution concentrations approach unhealthy levels, people living and working within the San Francisco Bay Area are notified, and encouraged to avoid activities that pollute the air. Partnerships with local businesses and public agencies allow the program to target commuters at work, and offer information, incentives and services to help them choose less polluting alternatives.

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Save The Crabs - Then Eat 'Em  Environment

To reduce nutrient pollution flowing into the Chesapeake Bay, this media-based campaign convinced area residents to fertilize their lawns in the fall rather than spring. For those hiring lawn services, it promoted partner lawn services that were Bay-friendly. The 2004 campaign was framed not as an environmental appeal, but as a way to ensure the continued availability of Chesapeake Bay seafood. It was followed in May 2011 with legislation that limits both the content and the application of fertilizer for urban and suburban lawns.

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Oregon's Air Quality Public Education and Incentive Program  EnvironmentHealth

This ongoing program educates the public and provides incentives to improve air quality in Portland. It uses non-regulatory approaches that target vehicles, lawnmowers, paints and certain consumer products - to reduce emissions from Volatile Organic Compounds (VOCs).

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Turn it Off  EnvironmentHealth

Turn it Off is a community-based initiative to encourage individuals to avoid idling their vehicles while waiting at such places as school pick-up areas and transit Kiss and Ride parking lots. Replicability: high.

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Most Recent Pollution Prevention Resources Resources

Engaging Teachers to Communicate Scientific Consensus on Climate Change and Other Topics  EnvironmentHealthSafety

When consensus about a risk or mitigating behavior is newly developed and/or not clearly understood, communicating that consensus through teachers / instructors can be critical. While this blog entry focuses on climate change, it may also apply to new understandings in many topic areas.

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Fuel Efficient Automobiles  Environment

Promoting and Sustaining Consumer Demand for Highly Fuel Efficient Automobiles. Canadian consumer segmentation, barrier analysis and strategy suggestions regarding the purchase of highly efficient vehicles. Download PDF

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Zero Waste Palo Alto  Environment

Adapt-for-your-own cart corral signs, posters, signs, static window clings, reminder kit, etc. are available from the City of Palo Alto's reusable bag campaign. Use the links in the Highlights Section below to access the materials as the usual URL link is not working. 

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Program Impact Attribution  EnvironmentHealthSafety

This document provides a brief summary of options for assessing what portion of any measured behavior changes resulted from your program and what portion resulted from other influences. These options can also be used to attribute the affects of your program on a wide range of related variables such as resources used, pollutants released, accident rates and health status.

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Photoshare  EnvironmentHealth

Provides images related to AIDS / HIV, environment (especially agriculture, environmental protection and water) maternal and child health

Includes over 17,000 images available free-of-charge upon request for non-profit use promoting international health and development

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The Impact of Voluntary Programs on Polluting Behavior: Evidence from Pollution Prevention Programs and Toxic Releases  Environment

Reports on the impacts of pollution prevention (“P2”) programs on toxic pollution. Read More »

Program Evaluation Methods; Measurement and Attribution of Program Results  EnvironmentHealthSafety

A good, detailed, freely accessible overview of program evaluation and attribution methods.

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The impact of comics vs photographs on knowledge, attitude and behavioural intentions  EnvironmentHealthSafety

This study compares two modes of visually presenting information  – one using photographs and the other using cartoons – on audience’s knowledge, attitudes and behavioural intentions.

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National Center for Safe Routes to School  EnvironmentHealthSafety

This site helps community leaders, parents and schools develop programs and strategies that encourage and enable more children to safely walk and bike to school. It offers news, state contacts, a 'how-to' manual, and extensive resources for marketing, engineering, education, evaluation, enforcement, training and program development. Publisher: National Center for Safe Routes to School within the University of North Carolina Highway Safety Research Center

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