Fitness Resources

This section of the site provides quick access to case studies and helpful on-line social marketing resources for increasing fitness levels. We welcome suggestions for additional case studies and resources

Latest News

Nov 23, 2016. We apologize but THIS PAGE IS NOT WORKING PROPERLY. We are in the process of fixing it.

Until we are able to fix this page, we suggest you refer instead to the Active Living Topic Resources page, which shares many of the same entries.

June 6, 2016

We've added a number of new case studies relating to gardening and active transportation (see the left hand column below), as well as new resources on program impact attribution, barriers and benefits, and creating fitness programs for those with disabilities. The most recently added resource is a study that found that "Individuals who walk at a brisk or fast pace are more likely to have a lower weight when compared to individuals doing other activities." See the right hand column below.

September 11, 2015

Increases in physical activity are as important as smoking cessation for reduction in total mortality in elderly men (12 years of follow-up of the Oslo II study - see Br J Sports Med 2015;49:743-748 doi:10.1136/bjsports-2014-094522.)  Also - note the newly-posted reports that (1) provide a call to action from the (U.S.) Surgeon General to promote walking and walkable communities, (2) explain why cyclists form stronger commuting habits than drivers, (3) review the history of global bikesharing, (4) summarize the evidence on co-benefits of activity-friendly environments and (5) explore the use of telephone and web-based technologies. See the right hand column below. We've also updated our BIXI case study.

 

Most Recent Fitness Case Studies

Landmark Case Study Playa Vista Ability2Change  EnvironmentHealth

Playa Vista's Ability2Change program is a great example of a targeted, strategic approach to transport behavior change. It features careful market segmentation and barrier removal, with different initiatives for different people. In just seven months it yielded a 4.9% decrease in peak time drive alone mode share across the entire community (a decrease of 3.5 percentage points from 71.4% to 67.9%), with corresponding increases in carpool, cycling and transit trips. Listen to the program manager and ask questions during our case study webinar on February 24, 2017.

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Landmark Case Study Bikeability Safety Training in the UK  EnvironmentHealthSafety

This large scale bicycle safety training program from the UK has been particularly well evaluated and shows impressive results, adding to the evidence of the value of such trainings. Designated a Landmark case study in 2016.

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Alameda County’s Community Commutes Day  Environment

Community Commutes Day used game-based competition, community based social marketing techniques, crowd-sourced graphic design to save costs, and peer-to-peer information sharing via trained “Clean Commute Champions” to get employees to adopt cleaner commute options.

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Girl Scouts GLEE Program  Environment

The Girls Learning Energy and Environment Program (GLEE) was designed to reduce home energy consumption as well as energy use related to food and transportation, among targeted Junior Girls Scouts (ages 9-10) and their families. It was developed and rigorously evaluated over six years with funding from the U.S. Department of Energy ARPA-e program.

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Landmark Case Study Bonneville Power Administration Energy Smart Industrial Program  Environment

Bonneville Power Administration's Energy Smart Industrial Program has changed how large industrial facilities consider and prioritize energy management. At the leadership level examples of affected behaviors include establishing and communicating energy policies and goals, conducting periodic reviews of energy performance, and including topics in communication with employees. At the operations level the program impacted a broad range of behaviors and practices. Common areas of emphasis included adopting procedures to operate the most efficient equipment under different operating scenarios (e.g. informed scheduling of parallel manufacturing lines), adopting more energy efficient standard operating conditions (e.g. reducing guard bands where possible), and ensuring proper maintenance and calibration of critical gauges (e.g. humidity probes, thermocouples, pressure gauges). Designated a Landmark case study in 2016.

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Landmark Case Study Shower Feedback in Switzerland  Environment

This pilot program provided Swiss households with real-time feedback on one specific, energy-intensive behavior: showering. Participants received smart shower meters that displayed feedback on the individual’s energy and water consumption in the shower in real time. A randomized controlled trial with 697 households in Zurich found that the treatment group who received feedback in real time reduced their energy and water consumption, as well as time spent in the shower by 20-22% over the control group. The effects were stable throughout the two-month study, resulting in average savings of 1.2 kWh per day and household.  This program was designated a Tools of Change Landmark case study in 2016. Listen to the program manager, Verena Tiefenbeck of ETH Zurich, and ask questions during our webinar on March 6, 2017.

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Alameda’s Green Purchasing Program  Environment

This innovative green purchasing program engaged hundreds of event planners and over 18,000 event participants to build a new county culture of sustainable and healthy gatherings in Alameda County, California. In only six weeks, its promotion competition enrolled 192 events and meetings, reaching over 9,200 attendees with model green & healthy practices.

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Landmark Case Study Get Energized, Iowa!  Environment

Get Energized, Iowa! is a highly replicable community-based program that encouraged rural Iowa communities to compete against one another to achieve high gas and electricity savings, based on actual usage. 

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Landmark Case Study King County In Motion  EnvironmentHealth

In Motion participants pledge to shift two drive-alone trips per week to transit, ridesharing, biking or walking. The program uses motivational interviewing, commitments, rewards, engaging materials and norm appeals tailored to each target community. It has been called into action during or in anticipation of major construction, transit restructures or new transit service such as light rail or bus rapid transit. Since creating In Motion in 2004, King County Metro Transit has applied a growing toolkit of community-based social marketing techniques to persuade about 23,000 Seattle-area travelers to drive less. Designated a Landmark case study in 2015.

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Growing Healthy Kids  EnvironmentHealth

This well-documented obesity prevention program pilot for low-income families in Carrboro NC (USA) featured three main components. Weekly work sessions in a community garden provided gardening instruction and practice opportunities and a familiarity with the vegetables. A seven-week workshop series covered cooking and nutrition. Social activities and events built and maintained interest in the garden and fostered interaction between garden members. By the end of their participation in the program, 17% (n=6, p<0.004) of obese or overweight children had improved their BMI classification and 100% of the children with a BMI classification of normal had maintained that BMI classification.

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SCIP Mozambique  Health

From 2009 to 2015, Pathfinder International and its partners implemented the USAID-funded Strengthening Communities through Integrated Programming (SCIP) project in Nampula province, Mozambique. As part of SCIP’s overarching mandate to improve quality of life at the household and community levels, the project worked to increase access to contraceptive services by strengthening and better integrating health and community systems. There was a 400% increase in couple years of protection that occurred across all contraceptive methods included in the Mozambican method mix, suggesting improved method choice and minimized health provider bias.

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Cool California City Challenge  Environment

The Cool California Challenge is a state-wide competition between California cities engaging their residents in climate action. Participants earn points for tracking and reducing their electricity, natural gas and motor vehicle emissions and for simple one-time actions, like uploading photos and stories, inviting friends or taking a survey. Results from a quasi-experimental design suggest a 14% reduction in electricity use among program participants.

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Landmark Case Study LEED  EnvironmentHealth

Leadership in Energy and Environmental Design (LEED) is a tremendously successful program that engages builders and owners in designing, building, selling / buying and operating more energy-efficient buildings. It awards points for meeting targets and doing targeted behaviors like benchmarking and tracking energy and water consumption, using specific types of materials, and recycling waste materials. It has become the most used green building rating system out there, adopted in more than 150 countries and territories worldwide. The program received Landmark designation in 2015.

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Citi Bike - NYC Bikeshare  EnvironmentHealth

New York City’s Citi Bike is the largest bike share program in North America, and a key element in the city’s transportation network, providing a last mile solution. A similar approach is replicable in the downtown cores of other major cities where taxies, buses and individual cars all intertwine together.

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CommuteSM  EnvironmentHealth

CommuteSM is Santa Monica’s Transportation Management Association, formed pro bono in 2012 by RideAmigos. In collaboration with the City of Santa Monica, CommuteSM launched Santa Monica’s first-ever Commuter Challenge in 2015 (April 1 to September 1). This challenge encouraged residents and employees in Santa Monica to bike, carpool/vanpool, ride transit, or walk to work, instead of driving alone.

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Most Recent Fitness Resources

Communicating Effectively with the Centre-Right about Household Energy-Efficiency and Renewable Energy Technologies  Environment

With a continuing political polarisation around climate change and energy issues, there is an urgent need to reflect the views of centre-right citizens accurately and to build communications around their values. This report presents the findings of the first rigorous qualitative research in Britain to explore these attitudes in detail. Based on our findings, we recommend seven principles for holding a productive conversation with people of centre-right values:

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Engaging Farmers for Sustainability  Environment

What influences some farmers to adopt conservation practices? Click to read the Highlights field with the full article, from AWAKE's newsletter.

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Impact of the Berkeley Excise Tax on Sugar-Sweetened Beverage Consumption  Health

In March 2015, Berkeley California became the first US jurisdiction to implement a tax ($0.01/oz) on sugar-sweetened beverages. Consumption of SSBs decreased 21% in Berkeley and increased 4% in comparison cities. Water consumption increased more in Berkeley (+63%) than in comparison cities (+19%; P<0.01).

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Factors Influencing Health Behaviours in response to the Air Quality Health Index  EnvironmentHealth

This research looked at the predictors, motivators and barriers at the individual level, of following and acting on advice provided through the Air Quality Health Index program. Read More »

Engaging Teachers to Communicate Scientific Consensus on Climate Change and Other Topics  EnvironmentHealthSafety

When consensus about a risk or mitigating behavior is newly developed and/or not clearly understood, communicating that consensus through teachers / instructors can be critical. While this blog entry focuses on climate change, it may also apply to new understandings in many topic areas.

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Danish Cycling Barriers and Benefits Research  EnvironmentHealth

This Danish barriers and benefits report is available in English. It summraizes the research findings and recommendations based on the research.

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Fostering Forest Conservation and Management among Woodland Owners  Environment

A summary of time-tested behavior-change theories and models, and lessons from social movements, that can be used to help foster forest conservation actions and a culture of sustainable forestry among woodland owners. More broadly, the findings are relevant to a range of programs promoting multiple, complicated or long term behavior changes.

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Zero Waste Palo Alto  Environment

Adapt-for-your-own cart corral signs, posters, signs, static window clings, reminder kit, etc. are available from the City of Palo Alto's reusable bag campaign. Use the links in the Highlights Section below to access the materials as the usual URL link is not working. 

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Motor Vehicle Crash Deaths  Safety

An "Vital Signs" overview of motor vehicle crash deaths in the United States and what can be done to reduce the number of them. Read More »

Urban Adolescent Sexual and Reproductive Health Social and Behavior Change Communication Implementation Kit  Health

This tool will help you develop programs for urban adolescents on sexual and reproductive health and behavior change. Read More »

The Effects of Feedback on Energy Conservation: A Meta-Analysis  Environment

This article analyzes past theoretical and empirical research on both feedback and proenvironmental behavior to identify unresolved issues, and utilizes a meta-analysis of 42 feedback studies published between 1976 and 2010 to test a set of hypotheses about when and how feedback about energy usage is most effective. Read More »

CDC Web-based Injury Statistics Query and Reporting System (WISQARS)  Safety

CDC Web-based Injury Statistics Query and Reporting System (WISQARS) is an interactive, online database that provides fatal and nonfatal injury data from a variety of sources.

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Individuals who walk at a brisk or fast pace are more likely to have a lower weight when compared to individuals doing other activities  EnvironmentHealth

Peer reviewed study finds that individuals who walk at a brisk or fast pace are more likely to have a lower weight when compared to individuals doing other activities.

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Mobile Phone-Based Interventions for Smoking Cessation  Health

This Cochrane systematic review (2016) found that evidence supports a beneficial impact of mobile phone-based smoking cessation interventions on six-month cessation outcomes.

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Program Impact Attribution  EnvironmentHealthSafety

This document provides a brief summary of options for assessing what portion of any measured behavior changes resulted from your program and what portion resulted from other influences. These options can also be used to attribute the affects of your program on a wide range of related variables such as resources used, pollutants released, accident rates and health status.

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