CDC Division of Nutrition, Physical Activity and Obesity

URL: http://www.cdc.gov/nccdphp/DNPAO/socialmarketing/index.html

Includes social marketing case studies related nutrition, physical activity and obesity; and a segmentation of U.S. adults by attitudes and behaviors (using the five energy balance segments developed from Porter Novelli's ConsumerStyles© and HealthStyles© survey databases)


Social Marketing for Nutrition and Physical Activity web course: http://www.cdc.gov/nccdphp/dnpa/socialmarketing/training/index.htm

Support for workplace obesity programs: http://www.cdc.gov/leanworks/

Topics: Active living, Nutrition
Location: US
Resource Type: strategies and interventions, consumer research
Publisher: US CDC
Date Last Updated: 2012-05-06 22:17:26

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